Monthly Archives: December 2017

Bruce McCandless, who made first untethered space flight, dies at 80

In February 1984, Bruce McCandless pushed off from the Space Shuttle and drifted alone into space.

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This Old Marketing Farewell Episode: Sometimes the End Is a Beginning

PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. 
In our grand finale episode, Robert kicks things off by pondering the decision to end something,

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'World's ugliest pig' caught on camera

Conservationists capture the first footage in the wild of the endangered Javan warty pig

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CCO Opens the Idea Garage for Inspiring B2B and B2C Content Marketing Examples

Some of the best inspirational and engaging content comes from unexpected places. B2B and B2C brands surprise and delight their audiences with relevant, entertaining, or unique content opportunities, from Instagram to YouTube to

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MPs call for curbs on plastic bottles and packaging

They want deposits on plastic bottles and a higher levy on packaging to protect the seas from pollution.

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Is Your Marketing Ready for 2018?

After you put away the champagne flutes and flip the calendar to 2018, what will you set your sights on to take your marketing to the next level in the new year? What

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Fungal disease poses global threat to snakes

Snake populations worldwide may already be infected with a potentially deadly disease, say scientists.

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Amplify Your Top-Performing Assets With This 3-Step Curation Process

Admit it: When the stress and exhaustion of finding something uniquely delightful for every person on your holiday shopping list have brought you to the brink of madness, you’ve at least considered the

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This Goal-Setting Activity That Made All the Difference

This is my last article for a while, so I really wanted this one to make an impact and stay with you. Even though the amazing CMI editorial team wanted me to write

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New approach promises early warnings of soggy summers

Researchers develop a new technique to give a more accurate advance forecast for summer weather.

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